Extra-occupational: ideal for working professionals who want to further their education and for adults holding a school-leaving certificate who want to enter the working world during the programme.
Generally Mondays – Thursdays
occasional Fridays and Saturdays
Programme starts: Beginning of October
Extra-Occupational: 17 weeks/semester
Generally Fridays, 14:30 – 21:30
and Saturdays, 08:00 – 16:00
occasional evenings during the week
At the beginning of the first semester:
One intensive week from mid-September
Programme starts: Mid September
Approved study places
per full-time & extra-occupational degree programme
Citizens from other countries - please visit our website www.en.campus02.at/tuition-fees/
Digital transformation is not only changing the disciplines of marketing and sales, but it is also putting people at the very centre more than ever before! In this degree programme, students learn to design strategies and to use tools and data actively and purposefully in order to reach customers through all channels. Because more than ever, customers expect a quick solution tailored to their individual needs.
Note: The Bachelor Degree Programme in Marketing & Sales is predominantly held in German. Therefore the application process is also done in German.
Application deadline: WT 2022/23 Phase 1: 31 March 2022
Practice-oriented study is not just a buzzword in the Bachelor Degree Programme in Marketing & Sales, but everyday life. In many areas, theory and practice intertwine perfectly. This is also reflected in the practical projects, in which students work on real and actual problems of companies under the guidance of a coach and derive recommendations for action.
I founded a technology-based start-up with my colleagues 4 years ago. Although we offer a technical product, marketing and sales is one of the most central topics we deal with and with which we can differentiate ourselves from the competitors. This degree programme provides an opportunity to gain in-depth expertise in these areas and will prepare you for the professional world in the best possible way. The fascinating thing about marketing is the opportunity to be creative and to be able to make a big difference with innovative ideas with little financial investment. Graduates of this degree programme will be highly welcome by all employers.
"Programme modules of the Bachelor Degree Programme in Marketing & Sales also reflect the principles of Saubermacher. Effective and efficient processes, economic market behavior, care for people and the environment - these are relevant cornerstones of successful corporate management. The degree program offers an extensive portfolio that serves to shape the future through innovative marketing and modern sales management. Students do not just learn theories. Due to the practice-relevance provided by lecturers from industry, internships and projects, they are prepared for a professional career in a particularly realistic manner. With their know-how, graduates will bring added value to every company."
"We have already been able to win four students from the Degree Programmes in International Marketing & Sales Management as employees at our company and they have enriched our young and highly motivated team tremendously. The proactive communication style Marketing & Sales students have with customers as well as their market-oriented perspective are absolutely essential for success on the market. Many companies are only able to gain a clear competitive edge when our innovative technologies are combined with the theoretical and technical expertise from Marketing & Sales. Students and graduates from this particular field can therefore greatly contribute to positive corporate development. At our company, they have already provided consulting to big, international customers and market leaders after an appropriate onboarding process and have also developed concepts that use solutions involving augmented reality, app and web technologies or artificial intelligence to support our customers in achieving their marketing and sales objectives."
"Marketing and sales form the foundation of every entrepreneurial activity to successfully position products and to market and sell them. Today’s markets are both digital and analogue. The Bachelor Degree Programme in Marketing & Sales provides you with the necessary practical expertise to be able to successfully move along the entire customer journey in a market- and customer-oriented fashion, both today and in the future."
"The highlight of the Bachelor degree programme in Marketing and Sales is working in real projects from industry: from a market research project to mandatory work-experience in the 5th semester. This is the living transfer of theory into practice, something that significantly facilitates and supports entering the job market."
"The extra-occupational study enables us students to continuously integrate our experience from a wide variety of sectors into the degree programme and link it with the theoretical content of the programme. This provides us with new perspectives and food for thought for our personal everyday work."
CAMPUS 02 offers the best learning environment that you could wish for.
If you want to be successful in your studies, excellent quality in teaching is not the only prerequisite. A good atmosphere which you feel comfortable in is also key. Our breakout learning spaces, indoor and outdoor recreation islands, modern and up-to-date auditoria equipment and library with specialist literature create just that.
Modernity meets history at CAMPUS 02. Whilst the villa – a heritage-listed building – could tell stories from long ago, the new building extension reflects its own exciting architectural accent. The perfect setting for your studies.
Captains and lecturers from successful companies accompany you on your personal academic journey, providing the ideal combination of theory and practice. In addition, projects assigned by clients shape business relationships. Study extra-occupationally and learn from the best.
In the very heart of Graz, yet surrounded by a breathtaking landscape.
Graz is the much-loved study destination – where science, business and culture co-exist. And not without reason: it boasts more than 50,000 students at 8 universities and has the highest concentration of universities within all of central Europe.
It positions itself as a City of Design, a UNESCO World Heritage Site and a city of human rights. Home to important regional and international companies, it is the economic centre of Styria and south-east Austria, whilst also offering a high quality of life for those who live, work and study here. It is no wonder that Graz is by far the fastest growing urban area in Austria – simply the ideal location in which to live and learn.